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MediaPost -
2 days 9 hours 39 minutes ago
Google's YouTube/Ridley Scott project, Life in a Day, has launched a video gallery making available to view raw footage from some of the 80,000 video submissions across 197 countries and 45...
- MediaPost - Opt-Out Man: The Summer Catch-Up Tour
- MediaPost - Social, Sure, But Watch Social Media Behavior
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Agency Spy -
3 days 9 hours 17 minutes ago
Bruce Bildsten has rejoined Fallon, the agency where he spent twenty years before leaving to start up his own shop, Brew, in 2005 with Fallon connection planner Michelle Fitzgerald ....
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DailyFinance -
3 days 11 hours 3 minutes ago
With the latest weekly initial jobless claims declining 6,000 to 472,000, the U.S. labor market has eked out some modest improvement. Continuing claims also decreased, by 23,000, to 4.46 million,...
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DailyFinance -
3 days 11 hours 36 minutes ago
Tying the knot a little tighter, Google (GOOG) and AOL (AOL) announced Thursday that they've renewed their partnership for another five years and expanded it to include mobile search and a content...
- CNET News - Google and AOL renew their partnership
- Mashable - Google to Power AOL Search for the Next 5 Years
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The Hollywood Reporter -
3 days 12 hours 55 minutes ago
NEW YORK -- Online giants Google Inc. and AOL on Thursday unveiled a five-year renewal of a long-standing search alliance and said they are expanding it to include mobile search and online video...
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Marketing Magazine -
3 days 18 hours ago
Speaking at Apple's annual press conference in California yesterday, chief executive Steve Jobs announced the launch of Ping, a music-orientated social network that lets users to create a profile...
- Marketing Magazine - Apple launches social network for music fans
- The Drum - Apple unveils new music social network Ping and new Apple TV box
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Marketing Magazine -
3 days 19 hours 37 minutes ago
Apple has announced the launch of Ping, its music-oriented social network platform, available through iTunes. Ping, coinciding with the release of the latest version of iTunes (version 10), allows...
- Belfast - Apple's Ping rival to Facebook and Twitter launches with 160m users
- ClickZ - Apple Launches Ping, Social Network for Music
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Adweek -
4 days 8 hours 50 minutes ago
Under Armour is determined to strike a chord with female athletes -- many of whom have been buying the brand, but aren't that emotionally attached to it.The company has kicked off a campaign that...
- Brandweek - Under Armour Looks to Connect With Women
- New York Times - Advertising: Under Armour Wants to Dress Athletic Young Women
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Campaign -
4 days 15 hours 43 minutes ago
The campaign, "Wrap your home in luxury", will launch in the autumn in a bid to drive sales in the run-up to Christmas. Created by Euro RSCG, the drive will include a TV ad, followed by dedicated...
- The Drum - Reckitt Benckiser launches £2.5m Christmas campaign
- The Drum - Reckitt Benckiser launches products ahead of £2.5m Christmas campaign
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The Drum -
4 days 19 hours 34 minutes ago
The remit of the ASA online, which includes online adverts in paid-for-space and sales of non-broadcast advertising, sales promotion and direct marketing, will apply in full to marketing...
- The Drum - ASA to monitor brands' social network feeds through online remit extension
- BBC - Advert watchdog gets online power
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ClickZ -
5 days 4 hours 3 minutes ago
Reddit is no longer running free ads for pro-pot-legalization group Just Say Now. The social news site has become the benefactor of a rebellion among users of rival site Digg, generating an...
- Adotas - Reddit Bucks Conde Nast, Runs Pot Ads for Free
- ClickZ - Censorship of Pro-Pot Group Campaign Leads to Free Ads
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Marketing Magazine -
5 days 9 hours 31 minutes ago
In this careers feature, Liz Foster asks the question, with the number of corporate marketing roles shrinking as you climb the ladder, where do all the brand managers go? Who? Christine Khor When...
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Campaign Brief -
5 days 22 hours 38 minutes ago
Melbourne ad agency, AJF Partnership has won the overall, campaign and single categories for round two of the 2011 Siren Awards. The winner of the overall and campaign category was a campaign of...
- B&T - AJF crowned Sirens round two winner
- Mumbrella - AJF’s Dare Iced Coffee ads win radio battle
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Ad Age -
6 days 5 hours 38 minutes ago
NEW YORK (AdAge.com) -- When it comes to client-agency relationships, agencies aren't typically the ones doing the dumping. But that's just what Carmichael Lynch, Minneapolis, appears to have done...
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Adweek -
9 days 5 hours 4 minutes ago
Ten months into the job as president of Draftfcb North America, Mark Modesto is out amid a top management shake-up. Modesto, along with the agency's Chicago CFO Bob Mallers and North American...
- Ad Age - Mark Modesto, Two Other Top Execs Out at DraftFCB
- Agency Spy - Draftfcb Follows 'Realignment' with 'Reinforcement' of NA Ops
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Marketing Magazine -
9 days 18 hours 38 minutes ago
Network Ten is the latest TV network to announce the launch of a new digital channel. Eleven is targeted at the youth market through a mix of international TV programming with new episodes of...
- B&T - Ten to launch Eleven in 2011
- Mumbrella - Ten reveals new digital channel Eleven as JV with CBS Studios
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Campaign -
10 days 7 minutes ago
The 30-second ad sees Richie sending up his own ‘Say You, Say Me’ song, replacing the words with ‘first you then me, share them together, extra crunchy.’ Created by Abbott Mead Vickers BBDO with...
- Campaign - Lionel Richie sends up hit Say You, Say Me in new Walkers ad
- The Drum - Lionel Richie to appear in new Walkers TV ad
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Multicultural Classics -
11 days 7 hours 39 minutes ago
From The Chicago Tribune… Glenn Beck and fans to rally on ‘I Have a Dream’ anniversary The political talk show host and fans will gather at the Lincoln Memorial, the site where Martin Luther...
- The Atlantic - Op-Ed Spotlight: MLK's Son Carefully Marks Off King's Legacy From Glenn Beck
- Think Progress - Tea Party Leaders Criticize Beck’s 8/28 Rally: ‘All He’s Doing Is Trying To Use Us To Promote Himself’
Companies Mentioned:
Dream
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Ad Age -
11 days 9 hours 42 minutes ago
LONDON (AdAge.com) -- McDonald's has named Steve Easterbrook, the outspoken president-CEO of McDonald's U.K. and Northern Europe, as its first exec VP-global chief brand officer. The new position...
- Adweek - McD's Names Global Brand Chief
- Marketing Magazine - McDonald's marketer Jill McDonald to become UK chief executive
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Marketing Magazine -
11 days 13 hours 32 minutes ago
Jedi Mind, the maker of the Jedi Mouse, has agreed to change its name after Lucas's company Lucasfilm launched a $5m lawsuit against it. Lucasfilm had previously written to Jedi Mind asking it to...
- DailyTech - Lucas Looks to Kill "Jedi Mouse" Wireless Headset
- DailyTech - Lucas Looks to Kill "Jedi Mindset" Wireless Headset