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Finding the Pressure Point
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dmatousek@...02/14/07 Report as spam1
Don't annoy your readers!
Hey, is it suddenly 1990 or something? Where is the .pdf option on your web page?
If you are trying to market to business people - busy people who might not (or don't) have time to read web page after web page - give 'em the option to read it later!
Great site - I'm just trying to help make it better.
DM
(BTW - Looking at the top of this "Commments" page, you might want to fix the spelling (only need two "m"s in Comments... -
JP_99902/15/07 Report as spam2
PDFs Are Coming Soon
We will have PDFs soon.
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brandbuddies@...02/14/07 Report as spam3
Finding the pressure point - thoughts and comments
An absolutely excellent article!
Thanks
Robert Wright
New Business Director - Brandbuddies -
I_recruit09/02/08 Report as spam4
RE: Finding the Pressure Point
Good stuff. Reading trough many of these articles I (again) realised that the training (my friends call it brainwashing) we follow at our company are truly exceptional: after being only a few months in hard core sales many (if not all) of the given examples how to act & tips for progression in the featured articles are already second nature.
Cimar: a colleague asked me the same question after monitoring my approaches with major clients and their CEO's.
When I'm approaching a CEO I'm approaching a human being. Flesh and blood; nothing more, nothing less. You don't feel that way? Then keep in mind (if you actually never met the CFO ??? don???t know what he or she looks like, etc) that he or she might as well be your neighbour, a far relative or even this person were you had a small talk with this morning when you where at dry cleaner....
So if you prep well, do your proper research, and have an objective in mind when you start your approach there is really nothing more to it then to just pick up the phone and make the call...
(Sales is a state of mind)
Cheers!
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