The Route to Gen Y Recruits is Through Their Parents

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  Dan Boos Top 100 Change Consultant10/14/08 Report as spam
  1

  RE: The Route to Gen Y Recruits is Through Their Parents

  Tammy Erickson is spot-on with her inference that Gen-Y workforce candidates include their parents when making employment decisions. A recent survey of 300 Gen Y career seekers demonstrated that 78% of them included their parents when considering job offers and of that 78%, 85% felt that their parents input was critical in determining whether or not they would select one position over another. (Participants in the survey had at least acquired a 4 year degree at the time of the survey). What is important to understand about Gen-Y is that they are research oriented and seek out opinions on nearly everything that they do. This may be an acculturation resulting from their use of the internet, whereby they have opinions and testimonials at the ready for their review and use.
  Dan Boos, Top 100 Change Consultant
  President, Gorillas & Gazelles LLC
  http://www.gorillas-gazelles.com

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  KL112810/14/08 Report as spam
  2

  RE: The Route to Gen Y Recruits is Through Their Parents

  COngratulations to Gen Y for doing their research...but who is the company hiring? Parents or Candidates? I cannot imagine focusing my recruiting, conference calls, literature, and career fairs to the parents. If that's how it is then Gen Y better grow up and learn to make their own decisions.

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  Miss Cybernaut10/14/08 Report as spam
  3

  RE: The Route to Gen Y Recruits is Through Their Parents

  :lol:
  this is the silliest advice I ever read! Thanks, I think I will have a fine sleep this night.
  
  Ps. Does anybody care about costs for parents - oriented events like career fair or parent orientation sessions or conference calls?
  
  Perhaps instead of Costumer Care department we should initiate Parents Care...
  

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  Sean of Detroit10/14/08 Report as spam
  4

  RE: The Route to Gen Y Recruits is Through Their Parents

  This is a big hurdle for Downtown Detroit and the smaller cities in Michigan. Many of the parents still see those places as undesirable (ever since the race riots back in 1967).
  
  In Detroit this is our biggest problem.

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  gtaskeraus@...10/14/08 Report as spam
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  RE: The Route to Gen Y Recruits is Through Their Parents

  Me thinks that respondents 2 and 3 have their heads stuck in the sand. While they may have grown adult in their thinking and no longer care about what their parents may think, many young adults still value their parents input and also their approval. This is the norm rather than the exception.
  
  How do 2 and 3 propose to change that?