Do%27s and Don%27ts for Analyst Briefings

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  Geoffrey James, Sales Machine10/18/07 Report as spam
  1

  The Buzzword Game

  According to a senior fellow at Gartner (a former boss of mine), the analysts play "The Buzzword Game" when being briefed as a group. Everyone takes out their blackberry and SMSs the other analysts every buzzword that the presenter uses. The analyst who spots the most buzzwords wins.
  
  Lesson: avoid buzzwords if you want analysts to take you seriously.
  
  The irony, of course, is that analysts are themselves some of the worst jargonistas in the business world.

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  carter@...02/05/08 Report as spam
  2

  Thanks for the AR tips

  Hi Travis,
  
  Nice post. It is so useful when analysts speak up about AR best practices so thanks for interviewing Michael on the topic.
  
  I have started a link list to your post as well as analysts??? AR tips at www.sagecircle.wordpress.com/2008/02/05/tips-from-analysts-about-how-to-interact-with-them-more-effectively/.
  
  Please drop me a line if you interview additional analysts for AR or if you know of other analysts??? posts on the topic. Thanks. ???carter j