Is the Mystique of Podcast Marketing Severely Overblown?

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  rachelo@...09/21/07 Report as spam
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  Text with sight, sound and interactivity satisfies more

  No doubt audiences absorb information differently. Some respond better to text and audio, while others like the combo of video, audio an text. In my view, a great alternative to podcasting is webcasting. Much like a DVD, you can skip to chapters of interest to see, hear and read the related video and slide content. What's more, you can submit a question. For most on-demand webcasts, there is someone who can satisfy your curiosity. Nowadays webcasts get converted into audio or adio/video podcasts, which is like being on a website adapted from a print brochure.