Question-and-Answer Session
Operator
(Operator Instructions) Your first question comes from [Ralph Molher] – UBS Financial.
[Ralph Molher] – UBS Financial
Ben, let me ask you about Telehealth and the prospects for growth and the competitors in the industry. Do you see competitors out there and their products would they compete with yours? And, do you think you have an advantage there?
Benjamin O’Connell
Ralph, we do see competitors out there but let’s point out that this is a very exciting field. It’s an area that is burgeoning and there are some kinks in the marketplace that are being worked out around reimbursement. Those things are going to be worked out I believe in a short time but what we see is a bunch of players out there and there is really not a dominate player that has developed yet. We expect to see multiple new entrants in the marketplace but our product we believe is not only competitive but we think it’s going to be best in class and it’s also going to be able to service customers over a broad range of needs.
Let me explain a bit more about why I say that and why I think we have the advantage. There are two particular areas that we have distinct advantage, our product allows connectivity from multipoint to multipoint. By that I mean, often times in a home you may have a husband and wife situation, even in a situation where you have kids who may want to have their illness be monitored and cared for by some caregiver that is remote.
Our device allows multiple parties to log on on the same device and be able to communicate on the backend with multiple care givers. So, that’s the rational when I say multipoint to multipoint. It has the additional complexity provided for us by the patient of its interconnection to the authenticated backend which allows it to receive additional services such that services ranging from supplies to having various medications being approved by an insurance company or care being administered electronically and complete the cycle very quickly and have that patient receive the care that they need or [inaudible].
These are things that our competitors don’t as yet have and we think it will take them considerable time to get there because we actually did a joint venture because we saw it brought this complexity to the solution which will be difficult to overcome by competitors. So, it’s a long answer to give you but my feeling is that the market is about to take off. There are some competitors in there, I think you’re going to see more sophisticated competitors down the road just because of the attractiveness of the marketplace. But, I think we have the distinct advantage that is not easily overcome.
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