Question-and-Answer Session
Operator
(Operator instructions) Our first question comes from the line of John Bright with Avondale Partners.
John Bright – Avondale Partners
Thank you, good afternoon Paul and Bryan.
Paul Arling
Good afternoon.
John Bright – Avondale Partners
Paul, on the Consumer side, what does the competition look like on that side, and from a pricing standpoint and maybe an update on the Audiovox relationship?
Paul Arling
Sure. On the European side, our competition obviously is still there, but our market share has remained constant or in some countries it is actually up. So, our share position remains strong, just the situation there as I said during the comments that during the quarter, for most of the year, we were actually performing very well and then in about September timeframe and into October the retailers are essentially preparing for what some are predicting to be the worst year in a couple of decades, so their ordering patterns changed significantly towards the end of the quarter, but our share position in that bad environment remains very strong, so there is no competitive issue, it is more a market or a consumer behavior issue there in terms of purchasing. As far as the Audiovox is concerned, everything is going exactly as planned. We began shipments this quarter, and we are working on some things that you might expect to see towards CES which is of course the biggest consumer electronic show in the US for the year, so they tune for things to be done there as well.
John Bright – Avondale Partners
And specifically, the pricing in the consumer market in Europe, are you seeing the need obviously with the low demand to increase rebate, et cetera?
Paul Arling
Not so much, I mean, I think it is more the behavior has been to ship lower, more value oriented products as Bryan said.
John Bright – Avondale Partners
Shifting then to the subscription side, maybe talk about the Asian market and what you see for opportunity there?
Paul Arling
Yes, we announced obviously on this call a pretty major one, the Reliance in India who, as I said, rolled out half-a-million new subscribers in basically a two-month period, which is unprecedented level of rollout. You know, the projections for that region of the world is – are astounding over the next 5 years between the end of this year and the end of 2013, so we are already hard at work developing those relationships for that 5-year trend and generating some business in the near term with those customers. We just think that while the growth here will continue and the number of digital homes added here will continue to grow, the upgrade trends here will continue to grow the non-HD to HD, and non-DVR to DVR. The simple rollout of digital homes in other areas of the world, the growth is going to be pretty substantial over the next five years and a lot of that would be centered in that region, so again look for more from us on that as time progresses.
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