Creative Technology F3Q07 (Qtr End 3/31/07) Earnings Call Transcript

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2007-05-01 17:24:56.0

Tags: Creative Technology Ltd.

Question-and-Answer Session

Operator

Operator instructions. Our first question comes from K. Lim of Credit Suisse.

Ken Hock Lim – Credit Suisse

Hi Craigh, Ken Hock here. Could you just give us an idea of the new product launches which are coming up? I think so far we have seen a lot of headsets and webcams, but not much new mp3 players. Could we expect a new line up of mp3 players in the coming two quarters?

Craig McHugh

Ken Hock, thank you. As you know, typically we focus quite a bit on products and upcoming products in our conference calls. With the eminent release of some of our exciting new mp3 players, we wanted to wait for the press release and the global launch so we don’t want to go into depth on that. We do have something very exciting in the mp3 area in the upcoming weeks. I tried to give a little glimpse of that by saying it is one of the key focuses of the company – introductions in our key areas.

You are going to see some very exciting things we’re doing in mp3. We are also doing some very important announcements in the audio area, the speaker area and what we are doing in webcam. I believe we will position ourselves extremely well for the holiday and I ask you to look to our press releases in the upcoming few weeks to see some of the great things that we are doing, that I believe will have significant impact on our market position.

Ken Hock Lim – Credit Suisse

Are you able to share some general trends or features that would differentiate this new line of mp3 players?

Craig McHugh

Again I don’t want to go into specifics because we want to really focus on a global launch. It is coming up very quickly. We have looked at the market and at how our products currently compete with our Zen V or Zen V Plus – they are doing very well in the marketplace – and our high-end Zen Vision:M. We believe there are opportunities to expand that product line and significantly improve our competitive position against all the other players outside the Apple world, and allow us to increase our strong position there.

We continue to be number two in the world for both flash and hard drive players globally and we believe there is significant opportunity to improve that position. We are going to be expanding the breadth of our offering and we believe that the new products will actually increase the size of the overall market. I don’t want to go into too much depth right now, because there’s been quite a bit of speculation on the internet already, but again Ken Hock, this time I’d ask you to just be patient and give us a short period of time while we introduce some great new products.

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