Question-and-Answer Session
Operator
(Operator Instructions) Your first question will come from the line of Colin Sebastian with Lazard Capital Markets. Please proceed.
Colin Sebastian - Lazard Capital Markets
Thanks for taking my questions. I have a couple of them. First, I'm curious what your plan is from a marketing point of view for fiscal '08. Shaping up to be a fairly competitive year, I think, and there are a lot of movie titles this summer and some pretty strong new releases the back half of the year. So, curious what your plans are there and if they have changed at all.
Brian Farrell
Yes, with respect to marketing, as we said in our prepared remarks, Collin, with respect to new IP, like Stuntman and Frontlines, both of those will be supported by multimillion dollar marketing campaigns, as will Juiced. But it's not just the marketing campaigns that we're looking at to drive these titles. It's also selecting the right launch window, as we've done for I think Frontlines, Juiced and Stuntman.
With respect to the movie slate this summer, we really like the way Ratatouille is positioned against the other competitors and we've seen the film and it's fantastic. So we'll let the movie and the great game drive the sales of that. We will market it heavily, but those games are really based on the licensed brand and a little less on the marketing campaign.
Colin Sebastian - Lazard Capital Markets4
Okay, and in terms of the guidance, I was just curious, if you could talk a little bit about gross margins, where you expect those to trend through the year? Thank you.
Ed Zinser
Sure. In general, Collin, as we had said last time on our call, when we gave a little bit more specific guidance on the full year, we expect our gross margins to increase a bit year-over-year in fiscal '08.
Obviously, we're going to have less PC mix than we did. We had a very strong PC line-up in fiscal '07, but we will see some expansion in our gross margins in fiscal '08, due obviously to the product mix for next-gen and the pricing that comes along with it.
Colin Sebastian - Lazard Capital Markets
Okay, great. Thank you.
Operator
And your next question will come from the line of Ben Schachter of UBS Securities.
Ben Schachter - UBS Securities
Hi, guys. I wan wondering if you could talk about PS3, what it's doing now and what you think how to look when we get around to the holiday. Then also, specifically on international, just wondering what you think will really drive internationals and I think some of the titles have the more European flair to them.
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