Question-and-Answer Session
Unidentified Participant
(inaudible).
Walter Johnsen
Yes. We are making about...
Joseph Lambert
Repeat the question.
Walter Johnsen
The question was, is Acme United still making great rulers? And the fact is, we do. And in this back-to-school, we sold millions of them. In fact, I have no idea even where they can build this and sold many of them. But we are one of the largest in the world. Yes.
Unidentified Participant
(inaudible).
Walter Johnsen
The question was, last year we introduced something called Wild Ones. And these were all sorts of kid's scissors in the shapes of giraffe and alligators and ladybugs and it really sold. So because they did, we did it again this year. But specifically, on what are we doing to the product line, that's a little bit more than a funny shape or color.
We have announced that we'll have a non-stick kid's scissor for arts and crafts and for schools available this time during – during this back-to-school in 2010. And we are currently working very aggressively to scale up production at a price that we think could change the way schools use these products. So that's really exciting and again it's leveraging the technology. Yes.
Unidentified Participant
(inaudible).
Walter Johnsen
The answer is – the question was...
Unidentified Participant
(inaudible).
Walter Johnsen
Can the – the question was, can our small scissors be used to trim mustache? We have a business in Germany that sells manicure items as well as mustache scissors. We haven't yet tried to put the non-stick coating on those blades, but I think it's a heck of a good idea. And the answer is, I'm sure it will work. We have distribution with – among the biggest drug chains in Europe, not in the U.S. to be able to sell these. I'm going to go back tomorrow and we'll take a look at it, great idea. Yes?
Unidentified Participant
Walter, on the west – Westcott side of the business, have you seen your end – which one of the end market of maybe these three categories, you've got kind of a retail market, you've got a school market, you know in what market you kind of you've got rebound coming so that you know with more quickly than the other ones going into the flaw here. Could you talk about you know revenue starting to creep back up again in the fourth quarter, third quarter being a little weak. So I am assuming you didn't see the back-to-school sales that you expected...
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