Question-and-Answer Session
Operator
(Operator Instructions) Your first question comes from Jim Lucas - Janney Montgomery Scott
Jim Lucas - Janney Montgomery Scott
Two questions, first wanted to talk a little bit about the new product pipeline. We saw a couple articles in the Journal this morning highlighting infection prevention, what's working, what isn't working. And was wondering if you could just talk a little bit about where we are in the development process, when and how many products we can expect whether it be 2010 or '11. And beyond the products that are targeting infection prevention, what does the rest of the R&D pipeline look like?
Kevin Gordon
Jim, I'll take that, this is Kevin. Certainly we're happy to see a continuation of the theme around infection prevention and so forth given our product line, so those articles in the Journal are helpful. You'll note in those articles it talks a lot about checklists and preventive measures just maybe even outside of a procedure.
But you know that as part of product offering where the maximum barrier kits and so forth, we include all the relevant checklists in those to perform the procedure and including a number of those things to make sure to comply with HIPAA requirements and so forth. So I think we're a little bit ahead there and kind of leading that charge.
As you know, our focus on infection prevention is in a couple of areas. One is the kits themselves that we just talked about in providing all of the protection, so that's an ongoing effort to continue to improve those kits and broaden that product portfolio. Secondly, it's in the coated product with our antimicrobial coatings and we have a CVC product today that provides those coatings with pretty significant market penetration here in the U.S. and growing penetration in Europe in particular.
The next objective that we have here is clearly to take those coatings across the broader product line with the first view be to the PICC product line, but we've launched a few new products and already over toward the end of '08 beginning of '09 and extending that further. So the first development in that effort we expect to be mid next year in terms of getting that product out into the market.
Jim Lucas - Janney Montgomery Scott
Okay. In terms of west of the R&D pipeline, excluding the coatings, one of the things that you'd highlighted in the past was some of the R&D engineering resources where the sidetrack with what was going on last year and there is a little bit longer of a development process here. So I'm just curious as to when we might expect to see some sort of meaningful new product. How does the flywheel get spinning, if you will?
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