Question-and-Answer Session
Operator
(Operator Instructions) Your first question comes from Andrew Steinerman – J.P. Morgan.
Andrew Steinerman – J.P. Morgan
Obviously a very fine job on productivity gains. I want to focus in on Bob's comments that you're optimizing the core while still investing in growth in strategy is in full gear now. Are we investing for growth right now or are we holding back on some of those investments this year which will shift investment spending into next year, or do you feel like we're doing the investments we want, we're not holding back and there's not any kind of delayed on investment intentions?
Robert Brennan
We're not bridling the investment profile for long term growth. That would be stupid. I wouldn't do that.
Brian McKeon
We're absolutely advancing investments and I think Bob was hitting on the key themes around penetrating vertical segments, new product emphasis and we were able to at the same time drove productivity improvements so that we can manage that balance and deliver solid bottom line gains.
Robert Brennan
We are careful about prioritization. We're focused on the biggest opportunities and very small opportunities don't get as much attention, but we are very much focused on long term growth and we're not in any way bridling investment on the potential of our business.
Operator
Your next question comes from David Gold – Sidoti & Company.
David Gold – Sidoti & Company
Just wanted to drill down a little bit more on the changes in storage growth both as the years progressed and on the forecast. I think as we look at it over the last couple of quarters, we've gone from 8% to 7% to 6%, a fairly good showing in our view given what's happening over there economically speaking. But a couple of things; one, I guess just your confidence from here that it truly hold which is what the guidance seems to imply, maybe modestly down, and then two, curious and this may be a tougher one to answer, but in our view being the first quarter was terrible economically speaking and the second quarter was a little bit better, are we seeing now a little bit of a lag or has it truly slowed a little bit in the second quarter?
Brian McKeon
In terms of our outlook, our outlook is very consistent with our current trends, so I think that in terms of your question, and obviously that's a bit below the strong growth rates that we were posting coming out of last year and that impacted how we thought about our targets for this year.
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