Question-and-Answer Session
Operator
Thank you, sir. We will now begin the question-and-answer session. (Operator instructions). Our first question is from the line of Brett Hoselton from KeyBanc Capital Market. Please go ahead.
Brett Hoselton – KeyBanc Capital Market
Good morning gentlemen.
Bud Marx
Good morning.
Dan Coker
Good morning, Brett.
Brett Hoselton – KeyBanc Capital Market
Okay, well, let's start with – and I guess I'll circle back with Bud. As we think about – and in particular I'm looking at two of the milestones, the Waste Heat Recovery Program with the DOE and then the Ford and Visteon program with the DOE. Is my understanding correct that those are two distinct programs? And then secondly, at what point in time do you think that these have the potential to generate revenue for the firm? I'm more interested in the latter.
Bud Marx
Yes. There are two distinct programs. The Waste Heat was an initial program about three years ago. It's coming into the end of its fourth phase this year in 2009 and without committing to it, we believe that the DOE is sufficiently impressed that with the work that's going on that we'll be able to drive this technology further toward actually being able to demonstrate that it's installable in vehicles and that vehicles will perform in terms of fuel economy.
The heating and cooling program was awarded very late last year. So it will run for three years at least and its subjective is to create what we'll call as zonal heating and cooling so that we can first supplement very dramatically and effectively in performance and comfort existing climate systems which are being really compromised by the switch to electrification and by the lack of heat coming off the engine and the lack of cooling power when the engine comes to a halt.
When they switch the engine on and off, and also when they – before starting a vehicle. So we're seeing that as a very significant program and I think kind of watch this phase because we think more well developed.
In terms of product revenues, you guys are probably familiar with automotive cycles and in the power generation arena, because this is pretty intimate to the vehicle, I wouldn’t expect to see revenue before the 2012 let's say sample and field minor programs to test out the technology and then 2013 and 2014.
There are, I think, opportunities earlier in the heating and cooling side not necessarily coming from the DOE program itself. But if I were pressed for the time frame, I'd probably say the heating and cooling will come on relatively faster because we've been working on power gen for quite a while and the same time frame I have outlined is likely the same time frame for heating and cooling in terms of significant revenue.
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