Question-and-Answer Session
Operator
(Operator Instructions) Your first question comes from Michael McCormack – J.P. Morgan.
Michael McCormack – J.P. Morgan
The line loss in those regions, are you going to do anything different than you've done historically in the Frontier territories and then secondly, broadband penetration in those markets, is this still an area where you're still seeing a lot of dial up or is the loss share to cable or do you think there's still some green field opportunity there?
Maggie Wilderotter
Can you repeat the first part of your question, because it was cut off from our phone? We did not hear the first part. We only heard the part about broadband.
Michael McCormack – J.P. Morgan
On the territories line loss in the Roslyn territories, will you do anything different than you've done historically in the legacy Frontier markets?
Maggie Wilderotter
Let me start by saying we think there are a number of things that we're doing in our legacy properties that we can overlay onto those new Verizon markets that can change the paradigm on losses. I think we watched that change happen in our business. We talked about price protection plans. We talked about bundles. Definitely the acceleration of broadband to extend reach in those markets so we can have double and triple play offers to compete with are huge opportunities for us.
And we do see our digital phone family of packages. We've had great results with that with our customers and we also think by combining local free long distance or long distance packages along with features and price protection plans, it can make a big difference.
Last but certainly not least, we're going to overlay our local engagement and market strategy where we will take those properties and align them with local and general managers who will have P&L ownership with the employees in those markets. And again, that community involvement, that personal touch really does make a big difference.
On the broadband penetration side, we have continued to see strong broadband. We do believe that a lot of it has to do with taking share away from cable, in addition to some green field. We've been pretty targeted on the green field opportunities of continued to extend our reach. There is some dial up in there, but its really a mix of all three.
Michael McCormack – J.P. Morgan
What about the free TV and the free PC deals you've offered in Frontier territories? Is that something you might entertain in the Verizon properties as well?
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