Question-and-Answer Session
Operator
Ladies and gentlemen (Operator Instructions). Our first question will come from the line of Daniel Amir with RW Hambrecht. Go ahead.
Daniel Amir - RW Hambrecht
Thanks a lot. Couple of question here. First of all on the strategy here with regards to maintain market share aggressively. How long do you think that the strategy will take place? Is this more of a one quarter thing, is this is a multiple thing, just because it seems like that this is somewhat caught you by surprise and now you are shifting your strategy here a bit.
Nan-Horng Yeh
I think this will be very soon, I think we already adjusted for starting from the first quarter, so I think we can finish the product mix adjustment in two quarters. Actually we just adjust a little bit to extend our product with the low end market and this 13 Series everything is on schedule and is always very strong. So, we believe the complete mix it will really help our second half of our business.
Daniel Amir - RW Hambrecht
So, should we expect more normal second half ramp up on business because the first half here has clearly been disappointing on a year-over-year comparison?
Nan-Horng Yeh
Yes, we believe so.
Daniel Amir - RW Hambrecht
Okay. The other question is, in the past I guess you've commented that you will use some of the cash for potential acquisitions. Is that still on-track following this announcement of buyback and if it is, where do we stand there on targets on potentially diversifying your business?
Nan-Horng Yeh
First; I will say that for all the investment, merger, acquisition plans we are always very cautious. So, actually we are discussing about this for one year, then we adjust to make two to three investment in order to extend our ten largest and diversify our products. Actually, we still stay in our business peripheral, still stay in the PMP peripheral business. So I think we are very cautious on this.
Daniel Amir - RW Hambrecht
So, basically there is nothing on the horizon, on the acquisition is more you are doing small investments is that the way to look at it?
Nan-Horng Yeh
Currently, yes we are looking for the opportunities. However, we are very cautious on any of the merger acquisitions, presently I don't want to spend a couple of hundred million just to acquire a company and six months later all the [engineers lacked]. I don't want to think they are our competitor, they made a mistake. So, we are very cautious of any of the merger acquisitions. But, however, we are still open to any opportunity after that we have revealed more than three cases in the past of merger acquisitions case. But we are still very cautious.
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