AT&T is the latest firm to back music video venture Vevo in a deal that will give AT&T access to "millions of passionate music lovers", according to Vevo. Neither company has divulged specific details of what the partnership will entail. Vevo simply says "we have created a unique partnership with AT&T to support Vevo across a variety of connected platforms".
The venture is expected to launch in December.
StrategyEye's related categories: Video Networks



