Ad buyer MediaMath raises USD12.5m

Tags: Advertisement, MediaMath, Silicon Valley Bank, European Founders Fund, Editorial, Safeguard Scientifics Inc.

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2009-08-05 19:06:17.0

Digital ad buyer MediaMath has raised USD12.5m in a funding round led by Safeguard Scientifics, with participation from QED Investors and European Founders Fund. Silicon Valley Bank contributed USD2.5m in debt. MediaMath provides an automated buying platform to ad agencies, along with data and analytics to help them in the media buying process.

StrategyEye's related categories: Media Buyers

StrategyEye's related companies: Silicon Valley Bank, Safeguard Scientifics, European Founders Fund

 

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