2009-03-30 16:00:54.0
London-based startup Phorm is trialling its behavioural targeting technology with South Korean broadband provider KT. The company claims its technology can link online advertising, media and content to users’ interests without compromising privacy.
The deal is Phorm’s first outside the UK. Phorm’s service is currently on trial with 10,000 BT customers in the UK.
StrategyEye's related categories: ISPs - Wired
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