Take-Two Interactive is switching from Amazon’s MP3 store to iTunes as the retail partner for its Grand Theft Auto IV expansion, The Lost and the Damned. In-game songs can be tagged for later purchase online.
Apple’s decision to remove digital rights management may have prompted the move. Protection-free tracks had previously provided an advantage for Amazon.
StrategyEye's related categories: Online Music, Music Delivery Services - Digital Distributors, Indie Game Developers, Games Publishers
StrategyEye's related companies: Take 2 Interactive, Apple, Inc., Amazon.com
