MSN and Fox Sports have renewed their multi-year sport contract, under which Fox Sports is the exclusive sports provider on MSN. In 2005, Foxsports.com replaced ESPN as official sport provider on the MSN portal, which now reaches 15m unique users, according to the company.
Under the renewed partnership, Fox Sports will use emerging technologies from Live Search and Windows Live, will include its Scout Media and WhatifSports.com brandsand will work more closely with Microsoft over advertising sales.
StrategyEye's related categories: TV Channels - General TV, Advertising Delivery - Internet, Video Portals - Sports
StrategyEye's related companies: Microsoft, Fox Interactive Media, ESPN
