Personalised TV startup ZillionTV has secured deals with Walt Disney, NBC Universal, Twentieth Century Fox, Warner Brothers and Sony to offer on-demand internet TV. All participating studios are stakeholders in ZillionTV.
Skipping or fast forwarding ads on ZillionTV is not possible. However, viewers can choose the types of commercials they would like to see during the broadcast programming. Users will have the added option of purchasing advertised products on the spot through a store operated by ZillionTV and Visa.
The service is currently in beta testing. ZillionTV plans to have 15,000 titles available in the US by the end of the year.
StrategyEye's related categories: Online Video
StrategyEye's related companies: The Walt Disney Company, Warner Bros. Entertainment Group, Sony Pictures Entertainment, Visa International Service Association, NBC Universal, Twentieth Century Fox Film Corporation
