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How HP is Tackling E-Waste

Ramping up Recycling

PC maker, Hewlett-Packard has an ambitious goal to recycle two billion pounds of e-waste by 2010. Correspondent Sumi Das talks to the company’s director of sustainability, Bonnie Nixon, about how they are meeting the challenge by building recycling facilities and stepping up their business practices globally. Das also speaks with Michelle Price, a marketing manager with HP’s imaging and printing group. Price demonstrates how HP is re-using materials from old printer cartridges to create new ones through a process called closed-loop recycling.

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Tags: Hewlett-Packard Co., Printers, Document Management, Hardware, Peripherals, Enterprise Software, Software, Finance, Managerial Accounting, e-waste, HP, recycling

  • How HP is Tackling E-Waste

    How HP is Tackling E-Waste

    PC maker, Hewlett-Packard has an ambitious goal to recycle two billion pounds of e-waste by 2010. Correspondent Sumi Das talks to the companys director of sustainability, Bonnie Nixon, about how they are meeting the challenge by building recycling facilities and stepping up their business practices globally. Das also speaks with Michelle Price, a marketing manager with HPs imaging and printing group. Price demonstrates how HP is re-using materials from old printer cartridges to create new ones through a process called closed-loop recycling.

    Tags: Hewlett-Packard Co., Printers, Document Management, Hardware, Peripherals, Enterprise Software, Software, Finance, Managerial Accounting, e-waste

    Date: 06-02-09 Length: 00:04:00

  • What Sustainable Design Means to the Bottom Line

    What Sustainable Design Means to the Bottom Line

    Autodesk tools aim to help designers conceptualize projects on a computer before starting the costly (and energy-intense) construction process. Correspondent Sumi Das talks to the companys director of sustainability, Lynelle Cameron about how architects for the Cathedral of Christ the Light and the California Academy of Sciences used sustainable design in their structures. Cameron adds, while green design isnt the top priority for all companies, she says sustainability can help the bottom line and will one day be part of everyday business practices.

    Tags: Sustainability, Bottom Line, Cameron, Autodesk

    Date: 04-07-09 Length: 00:03:26

  • Cisco Saves 90 Million Using TelePresence

    Cisco Saves 90 Million Using TelePresence

    Business travel is getting more costly everyday so many companies are turning to video conferencing to curb corporate travel. Cisco Systems has built a solution known as TelePresence. In this video, correspondent Sumi Das meets Laura Ipsen, co-chair of Ciscos Eco-Board. They talk about various green initiatives Cisco is developing such as a new Wi-Fi enabled city bus, energy efficient workspaces and their video conferencing solution. According to Ipsen, TelePresence has had a strong financial impact internally saving the company 90 million dollars in 18 months by reducing 20,000 meetings.

    Tags: The Green Enterprise, Video Conferencing, Cisco Systems Inc., TelePresence

    Date: 09-04-08 Length: 00:03:15

  • Napa Valley Hotel Prototypes Eco-Friendly Tourism

    Napa Valley Hotel Prototypes Eco-Friendly Tourism

    Hotels are known as energy wasters, generating large amounts of water and electricity to serve their customers. But one hotel entrepreneur is trying to change that by going green. In this video, correspondent Sumi Das meets Wen Chang, founder of the Gaia Hotel in the Bay Areas Napa Valley. He believes hotel owners can do more to help the environment, without hurting the bottom line. According to Chang, the Gaia Hotel is saving $50,000 to 75,000 dollars a year on electricity by using clean energy to power 12% of its operations.

    Tags: The Green Enterprise, Hotel, Entrepreneurship, Corporate Communications, Management, Marketing, Green, Green Enterprise

    Date: 07-22-08 Length: 00:02:38

  • Architect Finds Niche 'Greening' Homes

    Architect Finds Niche %27Greening%27 Homes

    In this episode of "Green Business Tactics," we meet architect Eric Corey Freed. Inspired by his childhood idol Frank Lloyd Wright, Freed renovates homes and structures to be more sustainable through architectural design, advancements in renewable energy, and the use of recycled metals and glass, and eco-friendly materials, such as bamboo.

    Tags: Home, Telecom & Utilities, SmartPlanet, Eric Corey Freed

    Date: 09-14-09 Length: 00:02:26

  • Going Green Inside The Wine Business

    Going Green Inside The Wine Business

    Frogs Leap Winery is nestled in the Bay Areas scenic Napa Valley. The vineyard is known for its crisp sauvignon blancs, and earthy zinfandels, but now theyre getting attention as one of first wineries in the U.S to be sustainable. In this video, we meet the winerys general manager, Jonah Beer. According to Beer, the winerys motivation to be green, is as much about the bottom line as it is about the environment. Financial benefits include: a solar installation that is saving the vineyard $50,000 dollars a month on electric bills and dry farming techniques that bypass the need for costly irrigation. Note: Frogs Leap Winery requires an appointment for tastings and tours.

    Tags: The Green Enterprise, Winery, Wine, Frog, Vineyard, Best Practices

    Date: 07-15-08 Length: 00:03:24

  • Sun, Employees Save Big with Open Work

    Sun, Employees Save Big with Open Work

    In an age of high gas prices and global warming, businesses are trying to figure out how their employees can spend less time on the road and more time telecommuting. Sun Microsystems believes they've hit upon the answer with their 10-year-old Open Work platform. In this video, correspondent Sumi Das meets Dave Douglas, vice president of eco-responsibility, and finds out how the project operates and why it's been a success. According to Douglas, Open Work has had a strong financial and environmental impact, saving 68 million in real estate and energy costs and cutting carbon emissions by 29,000 tons in 2007.

    Tags: The Green Enterprise, Sun Microsystems Inc., Telecommuting, Human Resources, Workforce Management,

    Date: 07-18-08 Length: 00:03:00

  • Take a Tour of the World’s Greenest Museum

    Take a Tour of the World’s Greenest Museum

    The historic California Academy of Sciences in San Francisco has re-opened for business and is being called the greenest museum in the world. Correspondent Sumi Das talks to Aaron Pope, the manager of sustainability programs at the Academy about the energy efficient technologies theyre using to reduce costs including a solar installation and a natural ventilation system. He also discusses how the museum is marketing its green innovations to attract more visitors. The strategy is working, the museum is averaging 43,000 visitors a week, which is 60 percent better than initial projections.

    Tags: Museum, Leadership, Strategy, Management, Green, Cal Academy

    Date: 03-31-09 Length: 00:03:17

  • Utility Giant Embraces A Future With Renewables

    Utility Giant Embraces A Future With Renewables

    California utility giant PG&E has made it one of its business goals to invest in clean energy. In the last few years, the company has signed contracts with renewable energy providers in the areas of solar, wind, wave and biogas. In this video, correspondent Sumi Das meets Ha LaFlash, director of emerging clean tech energy policy. According to La Flash, while going green will cost more up front, its the right business decision because the move to clean energy by its millions of customers, could one day make a meaningful impact on the environment.

    Tags: The Green Enterprise, Clean Technology, Green

    Date: 08-04-08 Length: 00:03:11

 

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How HP is Tackling E-Waste

PC maker, Hewlett-Packard has an ambitious goal to recycle two billion pounds of e-waste by 2010. Correspondent Sumi Das talks to the company’s director of sustainability, Bonnie Nixon, about how they are meeting the challenge by building recycling facilities and stepping up their business practices globally. Das also speaks with Michelle Price, a marketing manager with HP’s imaging and printing group. Price demonstrates how HP is re-using materials from old printer cartridges to create new ones through a process called closed-loop recycling.

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>> Sumi Das: With more and more electronics being produced and then thrown away every year, figuring out a way to dispose of the hazardous hardware without damaging the environment has become a top priority for many device manufactures. In fact, the problem has become so large that ewaste is now the fastest growing segment of the municipal waste system around the world. Bonnie Nixon phonetic is the Director of Sustainability at Hewlett-Packard. She says the company is hard at work on designing products that are easy to recycle, disassemble, and reuse.

>> Bonnie Nixon: Today we have recycled more than a billion pounds in 20 years. And we've got a goal in only the 3 years, since 2007 to 2010 to recycle another billion pounds.

>> Sumi Das: Definitely an ambitious goal. But many believe HP and other PC makers have a lot of work to do. One of the criticisms leveled on the industry has been the use of unsafe materials inside computers. When PC's are disposed of they can leak toxic chemicals into the environment. HP wants to make all of its devices recyclable. Today 75 to 100% of their products meets a test. And they're creating facilities around the world to help break down suspect materials and make recycling safer.

>> Bonnie Nixon: CRT's are one of the materials of concern, and there are very specific locations. In fact, on one of them is in Singapore, out side of Singapore, Malaysia, where they actually get reused into glass again. And so making sure that it gets to the right facilities there, as well as one center in the America's is important.

>> Sumi Das: HP is well known for its printer business. And their cartridges, after they're used up, are a huge source of ewaste. But the company is using a process called closed loop recycling to help curb the problem. Michelle Price phonetic is an Environmental Marketing Manager with HP's printer group.

>> Michelle Price: These are original MD HP inkjet print cartridges. And we take the print cartridges and we shred them. And then from there we actually take them through further processing from a recycling perspective and we add water bottles for strength. And then we turn that into a material that looks something like this. And then we take that material and we actually mold them into new inkjet print cartridges.

>> Sumi Das: All of the print cartridges that are bought by customers that are on store shelves today, are those all made out of recycled old cartridges?

>> Michelle Price: Not yet. We actually, last year in 2008, announced that we had shipped over 250 million cartridges with recycled plastics in them made from our close loop recycling process. But not all of our print cartridges contain recycled content.

>> Sumi Das: But Nixon says they're working on it. And in the end recycling isn't just good for the environment, but also good business practice.

>> Bonnie Nixon: Our business customers recognize that HP is completely committed to responsible recycling. So just by going on HP.com slash recycle, you can find out how to get the products back to us, find easy places to drop off the products, find easy shipping solutions to get it back to us. And we'll make sure that it's handled responsibly.

>> For BNET, I'm Sumi Das. phonetic

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