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Wallstrip Chat: Daniel James

Julie continues her visit to Menlo Park and has a conversation with Daniel James, founder of Three Rings. James explains the idea behind the online game, Puzzle Pirates, and how some fans have taken it too far -- aarrggh!

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Tags: Julie, pirates, puzzle, game, role playing, rpg, dubloons, menlo park, start-up, analysts, howard lindzon, julie alexandria, wallstrip, stocks, stock stock exchange, investing, invest, nasdaq, nyse

 
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    ypplayer

    09/26/08 | Report as spam

    RE: Wallstrip Chat: Daniel James

    It's surprising to hear Daniel James talk about
    recognizing and valuing the attractions of "community"
    and "cooperation", as changes in Puzzle Pirates over
    the last 2 years have largely undermined precisely
    those once-attractive elements of it.

    Certainly, when the game was first released, the focus
    was on community and teamwork. The best way to get
    the 'prizes' -- the "fancy hats" as DJ says -- was to
    find a good "pirate crew" of other players, work
    cooperatively with them, and reap the rewards. As a
    result, players interaced with each other a lot, worked
    cooperatively, formed friendships, mentored new
    players, and put down long-term roots in the game
    and its community. A very effective way of attracting
    and retaining a client base.

    But 2.5 years ago, OOO introduced on-line poker into
    their pirate world -- essentially offering on-line
    gambling to minors. And while this is just "play
    money" on some servers, on the micro-currency
    "doubloon servers", where many minors play, the game
    money used in gambling is frequently bought with real
    life cash. (Gamers buy game "doubloons" for real
    money, then sell those doubloons to other players for
    the "pieces of eight" used at the poker tables).

    In addition to the ethical considerations it raises, the
    introduction of poker also completely changed the
    nature of the game.

    By offering in-game poker's winners the ability to
    make "pirate money" literally hundreds of times faster
    than any other game, the entire focus of the game
    shifted away from "teamwork" and "cooperation" to
    individualistic poker playing -- resulting in many
    players, seeking to accumulate their next "buy in"
    amount of game money, having little or no interest in
    teamwork or cooperative play or community.

    Three years ago, those players who had the "fancy hat"
    were the successful team leaders, mentors, and
    salesmen. Now those who have the "fancy hats" are
    almost always simply the big winners at poker...
    convincing new players that that's how to get ahead in
    the game and leaving most non-poker-winners either
    impoverished and scrounging for their next buy-in or
    discouragedly giving up on the "high end" (i.e. game-
    money-requiring) parts of the game... or quitting
    altogether.

    As a result, much of the character which made Puzzle
    Pirates an early success -- the cooperation, the
    community, and (especially) the variety of synergistic
    activities offering comperable rewards to a wide range
    of play styles -- has been destroyed, and Puzzle
    Pirates increasingly reduced to little more than a
    pirate-themed poker site with some cute (but
    increasingly irrelevant) tetris- or bejeweled-like
    puzzles thrown in on the side. At this point, the
    trickle-down effect of poker's introduction on the in-
    game economy has now effected every part of the
    game, and made it unattractive to precisely the kind of
    community and puzzling-oriented players who gave
    the game its early social and financial success.

    It is, of course, impossible to tell whether the long-
    term financial benefit to OOO of adding poker has
    been positive or negative -- whether adding poker to
    the game (and completely changing its character and
    focus as a result) has earned OOO more money than
    they might otherwise have gained, or (if so) whether
    there might not have been better ways to increase
    revenue without cheapening the product. Only
    comparison to an alternate universe could determine
    that for sure.

    Either way, however, the gaming industry may soon be
    holding Puzzle Pirates up not as a model of clever on-
    line gaming economics, but of how corporate greed or
    poor management decisions can lead to the sacrificing
    of a products' integrity and destruction of its one-time
    unique and attractive charm -- and probably (as a
    result) the games long-term survival -- all in the
    hopes of getting a few more bucks from gamblers.

  •  
    2

    miller2008

    04/29/09 | Report as spam

    RE: Wallstrip Chat: Daniel James

    Hi,

    A very smart and diplomatic answer. It?s really appreciable and generous.

    Miller

    Virtual Currency

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