BNET Video
Dog & Pony
Related Videos
David Waxman: New Opportunity in Old Media
Think globally, act locally. That type of thinking helped David Waxman, co-founder of internet-based ad agency Spot Runner tap into the multi-billion local TV ad market. While other firms were concentrating on the big fish and networks, Waxman and his partner Nick Grouf saw a huge opportunity in aggregating the long tail of TV advertising. Here, Waxman talks about the politics of seeing that opportunity and convincing even big companies in the value of his services.
Speaker: Tom Tapp with David Waxman
Length: 07:53
BNET Video TV Guide
Latest Dog & Pony Videos
-
Chris Owens: Emergency Identification
Chris Owens is the owner of the company Identification Devices and the inventor of the medical device Medical iD. Medical iD is a USB ...
05-08-08 | Length: 00:05:57 -
Aveed Khaki: Philanthropy In Fashion
Aveed Khaki is Editor in Chief of Jack and Jill magazine and President of Humanity Ink, an environmentally-friendly clothing line that donates 50% of ...
05-07-08 | Length: 00:06:12 -
Lucas Donat: Innovator of Online Advertising
Lucas Donat is a founding partner of Donat/Wald, an advertising agency that focuses on Internet and television marketing. Donat talks about what qualities attract ...
05-06-08 | Length: 00:05:48 -
Emrah Kovacoglu: Digital Cosmetics Marketing
Emrah Kovacoglu is Founder and CEO of Total Beauty Media, Inc. and TotalBeauty.com, a website that offers unbiased information and advice on make-up and ...
05-05-08 | Length: 00:06:06 -
Mark Friedman: Software For Real Estate Management
Mark Friedman is founder and CEO of Accruent, the leader in real estate management software for major companies. Friedman talks about how he discovered ...
05-02-08 | Length: 00:05:10
Premier Vendor Content Whitepapers, webcasts & resources from our Power Center Sponsors
