Alex Nocifera: Scaling Your Business

How do you have your business win amidst global change? Alex Nocifera knows. His Ripple provides tens of millions of impressions for advertisers big and small each month through its network of in-store hi-def displays. It's also a hit with customers in locations such as Coffee Bean & Tea Leaf and Borders. Here, Nocifera talks about building that network and providing value for customers, advertisers and partners.

Tags: Network, Advertiser, Alex Nocifera, Business Structures, Finance, Ripple, local advertising

Speaker: Vince Thompson with Alex Nocifera

Length: 07:17